|When you ask Media Division's Rick Hilmer, how he got his start in marketing, he will tell you with Peterson Outdoor in Orlando in 1993. However, those closer to him know that he was working to send messages long before that … when he started a fire in his bedroom in order to send smoke signals.
His 17 years of Out of Home Media experience led him to Las Vegas after the sale of Peterson Outdoor. He helped to integrate Nevada, Colorado and California holdings for Chancellor Media's Outdoor, managing annual revenues over $20m. He later joined the senior management team of Bressler Outdoor, with assets in 32 states.